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SEROYA

Ser.o.ya introduces a confident nightlife energy through satin trousers, sheer fabrics, fitted tanks, suede, and body-conscious dresses. The label has a specific role inside Maison Avenir: it answers the need for modern, sexier evening dressing without reverting to conventional cocktail attire. In Greenville, the collection comes into its own when quiet luxury is simply too quiet for the occasion.

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Woman wearing seroya amira tank and a-emery innes skirt and hunting season necklace standing in a room with white curtains.Woman wearing Seroya amira tank at the beach
Ser.o.ya Amira Tank Sale priceFrom $103.60 Regular price$148.00
image of a woman wearing the Alysi Maglia Textured Knit Top and Seroya Angelique Pantsimage of a woman wearing the Alysi Maglia Textured Knit Top and Seroya Angelique Pants
Ser.o.ya Angelique Pants Sale priceFrom $83.40 Regular price$278.00
image of a woman wearing the Alysi Brushed Print Shirt and Seroya Sonya Pantsimage of a woman wearing the Alysi Brushed Print Shirt and Seroya Sonya Pants
Ser.o.ya Sonya Pant Sale priceFrom $264.60 Regular price$378.00
image of a woman wearing the Noel Off the Shoulder Dressimage of a woman wearing the Noel Off the Shoulder Dress
Ser.o.ya Noel Off Shoulder Mesh Midi Dress Sale price$89.40 Regular price$298.00
image of a woman wearing the Seroya Belen Top and Amo marcenia Slouchy Bootcut JeansSer.o.ya Belen Top
Ser.o.ya Belen Top Sale price$59.40 Regular price$198.00
image of a model wearing the Seroya Panna Bodysuit
Ser.o.ya Panna Bodysuit Sale priceFrom $50.40 Regular price$168.00
Image of a woman wearing the Seroya Selma Mini Crepe Dress
Ser.o.ya Selma Crepe Mini Dress Sale priceFrom $113.40 Regular price$378.00
image of a model wearing the Seroya Tabitha Dress
Ser.o.ya Tabitha Mesh Ruched Midi Dress Sale priceFrom $104.40 Regular price$348.00
image of a model wearing the Seroya Piper Top
Ser.o.ya Piper Sweater Sale price$59.40 Regular price$198.00
image of a woman wearing the Seroya Lucille Skirtimage of a model styling the Seroya Lucille Skirt
Ser.o.ya Lucille Skirt Sale priceFrom $59.40 Regular price$198.00
image of a model wearing the Seroya Elsa Sweater
Ser.o.ya Elsa Turtleneck Sweater Sale priceFrom $131.20 Regular price$328.00
image of a model wearing the Seroya Denise Cardiganimage of a model wearing the Seroya Denise Cardigan and mickie pants
Ser.o.ya Denise Cardigan Sale priceFrom $131.20 Regular price$328.00
image of a model wearing the seroya mickie pantsimage of a model wearing the Seroya Denise Cardigan and mickie pants
Ser.o.ya Mickie Knit Flare Pant Sale priceFrom $99.20 Regular price$248.00
image of a model wearing the seroya kora knit skirt
Ser.o.ya Kora Knit Maxi Skirt Sale priceFrom $68.40 Regular price$228.00
image of a model wearing the Seroya Tahara Sweater, House of Dagmar Tweed Coat, Seroya Viva Satin Pants and Aesther Ekme Handbagimage of a model wearing the Seroya Tahara Sweater, House of Dagmar Tweed Coat, Seroya Viva Satin Pants and Aesther Ekme Handbag
Ser.o.ya Tahara Sweater Sale priceFrom $83.40 Regular price$278.00
image of a model wearing the Seroya Tahara Sweater, House of Dagmar Tweed Coat, Seroya Viva Satin Pants and Aesther Ekme Handbagimage of a model wearing the Seroya Tahara Sweater, House of Dagmar Tweed Coat, Seroya Viva Satin Pants and Aesther Ekme Handbag
Ser.o.ya Viva Satin Pants Sale priceFrom $80.40 Regular price$268.00
image of a woman wearing the Seroya Rosa Top and sonya Pantsimage of a model wearing the seroya rosa top
Ser.o.ya Rosa Top Sale priceFrom $56.40 Regular price$188.00
image of a woman wearing the seroya rosa top and sonya pantsimage of a model wearing the seroya sonya pants
Ser.o.ya Sonya Pant Sale priceFrom $113.40 Regular price$378.00
model wearing the Seroya jiles mini dressmodel wearing the Seroya jiles mini dress
Ser.o.ya Jiles Mini Dress Sale priceFrom $89.40 Regular price$298.00
model wearing the Seroya jacey sweater and azalea mini skirtmodel wearing the Seroya jacey sweater and azalea mini skirt
Ser.o.ya Jacey Sweater Sale priceFrom $68.40 Regular price$228.00
model wearing the Seroya jacey sweater and azalea mini skirtmodel wearing the Seroya jacey sweater and azalea mini skirt
Ser.o.ya Azalea Mini Skirt Sale priceFrom $77.40 Regular price$258.00
model wearing the seroya koa mini dressmodel wearing the seroya koa mini dress
Ser.o.ya Koa Mini Dress Sale priceFrom $74.40 Regular price$248.00
model wearing the Herskind Kimberly pant and Seroya lilia topmodel wearing the Herskind Kimberly pant and Seroya lilia top
Ser.o.ya Lilia Top Sale priceFrom $47.40 Regular price$158.00

Maison Avenir

mez-on | ah-vuh-neer

The first word, "maison," means "house," and the second, "avenir," means "future".

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We are happy to guide you through styling options, sizing concerns and event dressing.