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Meticulously Curated Products

Style with Substance

Maison Avenir

Inspirations

Our Flagship Location

17 E. Stone Avenue

We are thrilled to announce the spring opening of our stunning new elevated showroom at 17 E. Stone Avenue, 3rd Floor! This thoughtfully designed space reflects our commitment to luxury and style, offering an inspiring environment to showcase the curated collections you love. With sweeping views and a sophisticated atmosphere, our new location takes your shopping experience to the next level. We can’t wait to welcome you and celebrate this exciting chapter together!

Jennifer Houde

The Vision Behind Maison Avenir's Women's Collection

With over 20 years of curating exceptional style in Greenville, Jen’s reputation as a tastemaker is unmatched. Honored by Elle magazine as one of the top 50 buyers in the country, she brings unparalleled expertise and passion to Maison Avenir. Get ready to experience a women’s collection like no other—handpicked by a true leader of style in Greenville.

Unparalleled Service Every Time

Our Promise

At Maison Avenir, we believe that exceptional style deserves exceptional service. Our promise to you is a shopping experience defined by unparalleled care, attention, and expertise. From the moment you walk through our doors, you’ll feel the difference—whether it’s a personalized recommendation, thoughtful styling advice, or simply making you feel at home in our elevated showroom.

Because at Maison Avenir, it’s not just about finding the perfect piece—it’s about creating a relationship built on trust, care, and an unwavering dedication.

Jen's Latest NYC Adventure

Exciting New Lines Coming to Maison Avenir

Jen, Maison Avenir’s owner and buyer extraordinaire, has just returned from a highly successful trip to New York City. Known for her impeccable taste and ability to curate collections, Jen spent her time in the fashion capital connecting with top designers and exploring the latest trends.

During her visit, she met with some of the most sought-after brands, carefully selecting pieces that reflect unique style and sophistication. From exclusive collections to timeless staples, Jen’s discerning eye ensures that Maison Avenir’s customers will soon enjoy a one-of-a-kind shopping experience.

“I’m thrilled about the incredible lines we’re bringing to Maison Avenir,” Jen shared. “These pieces are not just clothing—they’re stories, expressions of artistry, and reflections of the confident, modern customer we serve in Greenville.”

Stay tuned for updates as the new collections arrive in-store. We can’t wait for you to see what’s coming next!

Avenir Prive'

Tier One Membership now available

We’re thrilled to announce that Tier One Membership at Maison Avenir is now open—but with an extremely limited number of spots available.

This exclusive membership offers unparalleled access to bespoke services, private events, and personalized styling experiences designed for our most discerning clientele.

Secure your spot today and elevate your style to new heights. Shop Tier One

A New Chapter

Our Sustainable Journey

We are thrilled to announce an exciting development for our sustainable fashion brand Les Fils Consignment, which has been dedicated to eco-conscious style for the past six years. As part of our commitment to sustainability and pre-loved fashion, we are merging Maison Avenir and Les Fils to create the Maison Avenir Sustainability Edit program that truly celebrates timeless style and environmental responsibility.

This partnership allows us to expand our mission and bring even more thoughtfully curated, sustainable, and pre-loved pieces to the Maison Avenir community. Together, we’re blending our shared passion for fashion and sustainability to elevate Greenville’s style scene.

Stay tuned for the launch of the Sustainable and Pre-Loved Program at Maison Avenir. We can’t wait to continue this journey with you and bring a renewed sense of purpose and elegance to every piece in your wardrobe.

Les Fils Consignment

Embracing Sustainability: Transitioning to Responsible Fashion at Maison Avenir

Our Commitment

As we merge our two businesses under the Maison Avenir model, our focus will shift away from fast fashion brands in favor of those that are truly committed to sustainability. Maison Avenir will champion eco-friendly fashion by curating a collection of high-end brands that prioritize responsible production practices, such as using organic or recycled materials, minimizing waste, and ensuring ethical labor standards. This transition is about more than just style—it's a commitment to providing our customers with fashion choices that align with their values. By supporting brands that are responsible, we are not only offering luxurious pieces but also promoting a more sustainable future for the fashion industry.

Building Timeless Wardrobes

Prioritizing Quality and Longevity Over Fast Fashion

By investing in durable clothing and accessories that transcend fleeting trends, Maison Avenir encourages customers to build a wardrobe that promotes longevity and reduces the need for fast fashion. This approach not only helps minimize waste but also fosters a more conscious consumption model where quality over quantity is prioritized.

Introducing Maison Avenir Men: Phase Two of Our Vision

Highlighting Men’s Fashion Alongside Art and Curated Treasures

Phase two of our opening marks an exciting new chapter for Maison Avenir as we expand to include men’s fashion. Alongside the carefully curated art and unique found goods that have already captured attention, this next step brings a thoughtfully selected range of men’s clothing and accessories that reflect timeless style, quality, and individuality. Our goal is to create a space where men can explore fashion that complements the artistry and distinct character of our collection, offering a seamless blend of style and substance.